Inside the Growth of Functional Medicine

How is functional medicine evolving from a niche practice into a global movement that is transforming healthcare?

In this live episode from the Institute for Functional Medicine Annual Conference, James Maskell sits down with Amy R. Mack, MSES, MPA, CEO of the Institute for Functional Medicine (IFM), to discuss the organization’s mission, the rapid growth of functional medicine, and its future in healthcare.

Amy shares how her background in nonprofit leadership and the influence of her father, a gastroenterologist who practiced whole-person care long before it became mainstream shaped her passion for expanding access to functional medicine.

The conversation explores IFM’s evolution toward making functional medicine available to more patients by educating practitioners across more than 20 healthcare professions and supporting its integration into hospitals, universities, and large healthcare systems. Amy explains why standardized certification, practitioner competencies, and collaboration across organizations are essential for maintaining quality as the field grows.

James and Amy also discuss the importance of building stronger scientific evidence through functional medicine research, including emerging work on chronic disease and cognitive decline. They examine how artificial intelligence is improving public awareness of functional medicine and helping provide more accurate information than outdated online sources.

Finally, they explore the growing international adoption of functional medicine, emphasizing the importance of adapting its principles to different cultures while fostering global collaboration and innovation.

Whether you’re a healthcare professional, health leader, or someone interested in personalized, root-cause medicine, this episode offers valuable insights into the future of functional medicine and the movement to make whole-person healthcare more accessible worldwide.

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About the Guest:
Amy R. Mack, MSES, MPA, is the Chief Executive Officer of the Institute for Functional Medicine (IFM). With a background in nonprofit leadership, public service, and organizational development, she has led IFM’s mission to expand access to functional medicine through practitioner education, research, certification, and healthcare collaboration. Under her leadership, IFM has trained more than 100,000 healthcare professionals worldwide while advancing the integration of functional medicine into hospitals, academic institutions, and healthcare systems. Amy is passionate about making root-cause, patient-centered healthcare more accessible while maintaining rigorous education and clinical standards.

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About the Host:

James Maskell is a healthcare entrepreneur and founder of The Evolution of Medicine. For over 20 years, he has worked to scale functional medicine through community-driven models, group visits, and practitioner infrastructure. His work focuses on moving medicine upstream – toward prevention, lifestyle intervention, and systems-based care.

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Youtube: https://www.youtube.com/FunctionalForum

Evolution of Medicine™ Mission Partners:

TrueNeura: https://truneura.com
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Transcript:
If you look at our stage and you look at the diversity of our practitioners, it’s, it’s amazing. It says that we are part of the fabric of healthcare. We’re not part of a single angle of it. We’re part of the fabric of healthcare. Yeah. And that’s what we’re seeing with all the people coming through. Our registrations in our programs are off the charts.

Yeah. We’re over 100%, oversubscribed. More and more people want to learn about it and take it back to wherever they are practicing. Hello, and welcome back to the Evolution of Medicine podcast. We are here at the Institute for Functional Medicine’s Annual International Conference. We are connecting with leaders, speakers, innovators at this amazing weekend for functional medicine, and we have with us today the CEO of the Institute for Functional Medicine, Amy Mack.

Amy, welcome back to the podcast. Oh, thank you so much. Lovely to be here. Nice to see you again, and, uh, great to be here. Uh, we’ve been starting off this, this series by just asking about the journey that brought you here to be here at, you know, your tenure with IFM, and now kicking off the conference. Tell us a little bit about that journey for people who don’t know you.

Yeah. Oh, great. Well, I, I actually love to answer that question because I do not have a straight journey to being in medicine, but I have a straight journey to being in nonprofit work. And I think most people know, but not everyone, that IFM is a nonprofit, and our work is mission-driven at the core. So my journey really started in city government and started in helping people, being service-minded, and quickly turned into youth development nonprofit work.

Again, mission-driven, about helping people to find their path. Yeah. Um, helping young people to find their path. And I was sort of on that youth mission journey, and I was interviewed by a recruiting firm that was looking for somebody to come and bring a mission service-oriented way of thinking to IFM as a nonprofit.

So I started the work sort of with the, the idea that I would perhaps become the CEO, which happened pretty quickly. Yeah. And the rest is history, I guess. What was it about the mission that captured you? Hmm. So my dad was a, um, gastroenterologist. Okay. And about the time that I was interviewing for this job, uh, we knew that he had cognitive decline, um, Alzheimer’s cognitive decline.

I don’t think that we know definitely Alzheimer’s- Yeah … but it was not good. And, uh, he had, he had served and, um, really thought a lot about diet as a gastroenterologist, so that actually- That’s unusual … sort of felt… Yeah, it is totally unusual. He was talking to people about gluten-free diets. Wow. I mean, and he would’ve just turned 89 years old, so I mean, that was s- would’ve been early- Yeah

early adoption. But the thing that I had watched that was most compelling to me was that I watched him have a solo practice and then grow his practice, but, uh, the, the sort of drag down about the business side of what he was trying to do and losing touch with the healing side. Mm. And his deep desire to simply be helping people get better.

And it wasn’t about wanting to do an endoscopy on them. It was about wanting to talk with them about what it was that was in their life that was difficult and hard that might be driving their stress- Yeah … that might be driving the way they felt. So he was talking about functional medicine. He didn’t know it as that.

Yeah. He was talking about it. And, you know, we didn’t eat dinner till 9:00 at night ’cause we waited until he came home, and then at the dinner table we talked about what he had been doing all day. Not, not HIPAA things, but- Yeah … what had he been doing all day. And when he passed, one of the things that was so…

Well, it just spoke to my dad and who he was, is, uh, the, the person who had helped him with his finances for years in his practice said, um, “Did you know about the drawer?” And I did know about the drawer, and the drawer was, um, where people that couldn’t pay their bills, that’s where their cards were, and he kept seeing the patients.

Mm. Because it was important to him to be reaching everybody. That’s amazing. Yeah. And how, and how do you feel that that story ends up playing into the job in front of us here at Functional Medicine? Mm-hmm. So when I started at IFM, I think the, the, um, the m- mission was the same, right? It was the widespread adoption of functional medicine, but at the time, it was really focused on how people could use discretionary funds in order to have a functional medicine clinician.

And I distinctly remember in March of 2018- staff retreat, we’re all sitting in Federal Way, Washington, and the thing that kept coming up over and over and over was that we wanted to be about driving functional medicine to everyone. It couldn’t just be for somebody that had discretionary funds. We had to be building a structure that allowed for us to be allowing access to functional medicine for practitioners who wanted to be trained in it, and for patients who wanted to be treated under- Yeah

that discipline. If you fast-forward to where we are today and what we’re hearing at the conference and what we’re seeing- Yeah … on the stage, we’re doing that. Yeah. And that feels, that feels true and authentic to what Susan and Jeff Bland had in mind in the beginning. They wanted anyone who could learn about it, and they wanted widespread adoption.

And widespread adoption means everybody. Mm. Doesn’t mean just a few. Well, I was interested in what, what Dr. Bland said in the session that we just saw. We were sitting kind of close to each other. Mm-hmm. You know, I think it would be hard to imagine in, in the ’80s how personalization, how personalization medicine could reach the masses, but part of what I think has been amazing of, uh, of the functional medicine movement has been the sort of emergent nature of it, right?

Mm-hmm. Where innovation has led to the opportunity to see what’s possible, and I think that that’s c- sort of coming around now to the point where if you look at the things that are most exciting, it is it making it to places where it has a meaning. Yes. Yeah. Yeah. It absolutely is. And, you know, here at, at the conference, we have people serving in so many different practice types.

Yeah. Our last immune module, about 35% of the attendees were in solo practice. That’s actually smaller than we would have had in the past. Yeah. 40% of them, these are, the, people can select two categories, so- Okay … but 40% of them were in group practice, so 2 to 10-plus if you wanna have that spread. Yeah. The other 40, 42%, institutions.

Wow. So that just- Yeah … and that’s our immune module. Yeah. Right? And our breakdown of people who are practicing, about half, about 50% of attendees MD, DO. Nurse practitioners, growing percentage. Yep. Nutrition professionals, NDs, chiropractors, dentists, da, da, da. You know, we have 20 different licensure types that are coming- Yeah

through the programs. People want to be, they want to be practicing functional medicine within the license that they hold. Yeah. And they wanna be able to provide just deeper thinking, deeper meaningful contact and support for their patients. It’s interesting that the sort of the term longevity has, has sort of captured so many people, and yet, you know, you could consider that it’s almost like the widespread adoption of functional medicine, because what’s the best way to live for a long time?

Not get a chronic illness. Right. That’s, I think that’s really true. Yeah. I think that’s true. Or figure out a way to, you know, release yourself of it. Yeah. So. Exactly. Well, look, I was looking at the, the impact report, and we sent it out to our, our practitioners, um, a few months ago, uh, when it came out. But the key thing that I, I saw was that over 100…

Six figures, 100,000 more practitioners have taken training- There’s something about, like, those kind of numbers swelling- Yes … that I think gives everyone a sense of confidence that this is, this is happening, it’s growing, it’s, uh, the acceleration is, is making it into more places. What, what were some things from the impact report that were interesting to you?

So I just wanna take a minute to talk about the incredible mission partners that we have here at the Evolution of Medicine that have made this possible. So first and foremost, I wanna thank- Fullscript and Fullscript Journey.So Fullscript’s been an amazing partner for 10 years. We only pick partners that can help us achieve our vision and help you achieve your practice vision.

And Fullscript have been an incredible partner for a decade, but their new offering Journeys, this is why we called it The Evolution of Medicine Journeys, is allowing practitioners to combine the relationships that they have with the newest technology to sell direct-to-consumer lab testing, and use it as a funnel to bring into your practice, and it’s a game changer for the whole industry.

So go to goevomed.com/journeys, and you can get started on building the Journeys for your practice, an optimal way into your practice. We’re gonna have some conversations about it. This is a game changer. Next, Genova. Genova, um, have been fans of The Evolution of Medicine for a long time. We’re big fans of them, and they now have a lot more specialty testing.

They have a lot more tools, and it’s a key part of, uh, understanding the body ecologically. So go to goevomed.com/genova to find out more. Come on over here and I wanna show you about the other mission partners. You know, if you’ve been following us for a while, you know that these are organizations that we trust, that add a lot of value.

Freedom Practice Coaching. Um, I have been sup- supported by them since the beginning and, you know, so many of the issues that practitioners face in building a successful practice, scaling a successful practice, come down to having the right support with people who have been there and done that. Go to goevomed.com/fpc.

Um, BigBoost Marketing. Uh, Uli and his team are the best in the business when it comes to really understanding how to market your functional medicine practice. Go to goevomed.com/bigboost and see how they can help you. And then what you’re gonna be hearing a, a lot about is the formation of clinical networks.

And ultimately, TruNeura is our first effort at that, which is to build an integrated clinical network, combining independent practices from across the country into a network that can reverse cognitive decline. And if you go to goevomed.com/truneura, you can get a demo. You can see what it means to be part of an integrated clinical network.

That’s mentorship, that’s software, and that’s making it easier for you to get incredible outcomes in a disease state where there are no other options. So thanks to our mission partners. Let’s get back to the content

Yeah. So I think if you think about hu- the h- 100,000 plus, that’s certainly one thing. If you think about 2.3 million hits to the Find a Practitioner page, that’s absolutely something else. The certification work that we’re doing, which is highlighted in the report and something we’re talking about so much, I think is another really important nugget between those two things.

Because somebody learning functional medicine, getting certified in functional medicine, and then being on a Find a Practitioner page where people are looking to find a functional medicine practitioner, that through line should be somebody that has the competencies and skills to provide good functional medicine care.

Yeah. And I’m not saying that has to be IFM. I’m just saying good functional medicine care. The hard part about it is the number of mentions of c- functional medicine care that you or I would not define as functional medicine care, and that’s a, that’s a challenge for us. A challenge. It’s exciting that it’s mentioned so often, and yet People not really practicing functional medicine and saying they’re functional medicine is not helpful.

Well, it’s the, it’s the cost of the sort of emergent way of doing it, right? Yes, yeah. If you control it, you can make sure that people do it a certain way- Mm … but it doesn’t blossom maybe in the same ways it has, so- Yeah … there’s obviously upsides and downsides to that. W- uh, do you have any, like, insight as to what you think can solve that problem, or is it just a problem we have to live with?

No, I, I, I think there’s a couple things we can do. I, I think it’s really important for you and IFM and others who hold a set of standards for what they define to be functional medicine keep defining it and keep saying, “This is and that’s not.” Like, I think it’s okay for us to say it. Yeah. We should be super proud of what it is that we’re doing.

Really important. I think the cert- the functional medicine certification is probably one of the single most important things that we will do under the International Board of Functional Medicine Certification to really be able to set the standard- Mm … for what it means to be functional medicine trained.

And, you know, we’ve had a great certification program at IFM, and we’ve trained nearly 3,000 people and had them go through the program, and they are well-trained. The new program is the next version of that truth. Okay. Under the new program, we have competencies that align with s- with the degree that you hold, and anyone eventually that has been trained in functional medicine and the training meets a certain criteria- Yeah

can come through that program. That is a way of us lifting up a functional medicine certification that is available to more and doesn’t look like six or seven or eight different certifications where people can’t actually discern what’s good and what’s bad. Yeah. Right? So, and that’s gonna be the hard part because we could feel really sort of competitive in that space of education and functional medicine and who does it better.

Yeah. Doesn’t actually serve us. What serves us is- training people to the competencies. If we can do it and other organizations can also do it, that’s good, ’cause what we need is just more trained practitioners. Yeah. Every, every organization that we meet with, like a large institution that’s practicing functional medicine, Cleveland Clinic, Ohio State’s getting ready to have- Wow

like, really big program. Yeah. They all have wait lists, huge wait lists. Yeah. And what does that mean? Well, it means we need more competent practitioners. Yeah. Right? And, and it means the growing interest, it’s just off the charts good. Yeah. So- Yeah, one of the things I’ve noticed over the last decade is that there’s the least friction in someone just being beside or reading something, watching something, and being like, “I wanna do this for myself.”

There’s a little bit less friction with a doctor or a practitioner being like, “Well, this makes sense to me. I’m gonna go and do it.” Right. But that institutional friction is the hardest to sort of break down. Yeah. So I feel like it’s a good sign when, when, uh, organizations are getting over their own self-limitation, not understanding what it is, having varied experiences with it in the marketplace, in the town- Yes

just as you’re saying. Yeah. And coming to a point where they can go, “No, this actually makes a lot of sense, and we need to do this if we wanna really tackle chronic illness.” Yeah, I think so, too, and you know, one of the things that IFM, when I started, ni- it’s nine years. I can’t believe it. It’s nine years.

Nine years. Wow. June 21st. Yeah. When I started, there was a feeling of we don’t wanna drive too much pace- patient interest, ’cause we don’t have enough practitioners to be able to meet the need, and that, that was the, the push pedal at the time. Really? I’m like, well, we want as many- As much, yeah … people that want it as possible, because we need them saying to everyone that they want it.

We need to help them understand what it is they want. So, um, I don’t know if you saw the a- the video that we showed- Yeah … in the opening. More of that, where somebody can easily digest what functional medicine is, what it truly is, feels critically important. What you do feels critically important. Again, all of us speaking to it in a way that is understandable and that feels aligned- Yeah

just feels critical. Totally. Well, I wanted to, to check in on a couple of things I think that happened in the last year that I thought were, were really, really interesting, and conversations we’ve had. And, you know, to the point of, of your father and my father, the fact that six doctors trained by AFM, certified by AFM, have taken a standard of care forward to showcase, at least in the beginning here, that the reversal of cognitive decline and, and getting into Alzheimer’s is possible, feels like a big deal.

Because the methodology was, you know, identify and remove the causes as you see fit. Mm-hmm. Which is basically like the functional medicine methodology. Right. And building on the foundation, so forth. Yeah. So it, it’s cool for me because I feel like it’s, there’s been, the, it’s the beginning of what I see as, as proof of the, the system, as opposed to proof of parts of the system.

Mm-hmm. And I think that’s gonna be mission critical to convince the rest of the world that hasn’t, has so too much friction to believe- Right … or hasn’t seen it for themselves, or hasn’t experienced it for themselves, that this is the way that we need to treat chronic illness. Mm-hmm. I think it’s, it’s really exciting, and I would say that it’s a testament to the education that all of those doctors were trained here.

Mm-hmm. I’m so excited about that. I’m also excited about the research tools that we have built. So I know Christine Burke falls into this. Yeah. Right? And, uh, you know, she worked on the standards development around clinical patient care standards that- Yeah … that we worked on. She worked with us on the building of that.

We were having a conversation last night, and I was talking with her about that, and then I said, “And remember, we actually put the research standards together, too, and they’re available on the website.” And she’s like, “Right, I’m gonna be using those.” That’s the kind of thing that we need. If we have a set of standards that define what is functional medicine research, and we align with a few things are musts, and here’s the other things that are really important- Yeah

then we start to build that strong base. And so it isn’t just The bits and pieces that we can piece together and show we think this works. Yeah. We know there’s so much more than that. Yeah. And it, uh, it’s a, it is about building alignment around common ground for research, for patient care, for the competencies, for education standards.

All of that’s critically important. Well, part of holism is that it’s more than the sum of the parts. It’s more, yeah, exactly. Right? And so you can measure the parts, but measuring the full effect- Yes … I think we all intuitively know that this is really powerful. But to actually, you know, see it come out in the literature is a, is a big next step.

So great. The other thing, which is, you know, a little bit tongue in cheek, but, like, the Grokipedia entry. What a joy. I love the Grokipedia entry. Grokipedia, right? So, uh, just for those who don’t, you know, don’t know, it’s been a thorn in the side of functional medicine to have this Wikipedia page that just sits there full of falsehoods, never been updated.

Right. Impossible to update. Impo- totally impossible. And now here comes along Grokipedia, and as soon as I, the first I heard that it existed, I put in functional medicine. I saw what it said, I sent it to you, I sent it to Jeff, and I was like, “Hallelujah.” Yeah. Right. And, and we were all like, “What’s Grokipedia?”

Yeah. Yeah. It’s like, “What?” Right? At first we were like, “What’s Grokipedia?” But here’s the great thing. Now it’s what is functional medicine on ChatGPT? What is functional medicine on Gemini? Yeah. Yeah. And IFM comes up as global leader. We’ve worked really hard- Yeah … to ensure that that happens, but the definitions are aligned.

Aligned. Right? And real. So, and, and, and they’re aligned ’cause they’re real, right? Yeah, yeah. There’s a, there’s a certain- Yeah … wonderfulness about things being true. Yeah, exactly. Yeah. No, Grokipedia was amazing, and that was such a great moment. I really enjoyed, you know, I, I really feel like, you know, my mom would always say, “The truth will out,” right?

The truth will out. And eventually- Yes … you know, systems come that are, uh, available to actually, you know, extract that truth- Mm-hmm … and, uh, deliver it. Well, tell me a little bit about, you know, what you’ve seen this weekend that you think, uh, for those people who haven’t made it here- Mm-hmm … um, what they’ve missed and, uh, what your thoughts are about, uh, about the future.

Yeah. So, uh, you know, we started the conference, I think, in a really powerful way. Um, we started it by sort of getting to the center of the matrix, to the mind, body, spirit side of what it is that we do. And that’s, that’s powerful all the time, but it feels particularly powerful and palpable right now because everybody’s under stress of some variety and some kind, right?

Everybody is. And so finding ways to have joy, finding ways to share connection, we know is critically important. So just sort of starting with that energy- Yeah … was great. To have speakers on the stage that are talking about how functional medicine is being applied in, you know, homeless people, to have functional medicine being shown by James Carter talking about- cardiology, and we’ve sort of, we’ve, we’ve been teaching that in our modules, but to have James Carter from Cleveland Clinic talking about it as he’s applying it at the Center for Functional Medicine at Cleveland Clinic on the stage here- It’s a big deal

that’s, that’s a big deal. Yeah. I think each time we show it happening in a space that people can understand, like Cleveland Clinic or like someone that does not h- is- does not have a home, we can see real people. Yeah. Instead of, “I’ve been scanned from top to bottom, and, you know, these are the things that were found, and now I’m trying to figure out a path.”

These people are just suffering from chronic illness. Yeah. Right? That, that’s powerful. The people that are coming up to me and saying they love it, that they’re here, the thing they’re saying most is, “I can f- I, I can see myself practicing this.” Yeah. And these are people that are new. Yeah, yeah. I mean, 50% of the audience has not been to an AIC, 25%’s never been to an IFM program.

Yeah. Well, on the first day, there was a session just over there- Mm-hmm … that was for the people who hadn’t come before, and I walked in and I was like, “This is massive.” You know? It’s, it’s- It was great to see how many new people had- Right … had, had showed up. Right. And one more thing that I’ll add, you know, ’cause you and I have talked about this quite a bit, and we talked about it a lot during COVID.

If you look at our stage and you look at the diversity of our practitioners- It’s, it’s amazing. Yeah. You just It, it’s, it says that we are part of the fabric of healthcare. Yeah. We’re not part of a single angle of it. Mm-hmm. We’re part of the fabric of healthcare. Yeah. And that’s what we’re seeing with all the people coming through our programs.

Our registrations in our programs are off the charts. Yeah. They’re– We’re, we’re over 100%, oversubscribed, oversubscribed, oversubscribed. More and more people want to learn about it and take it back to wherever they are practicing- Yeah … in any way, form that they can, and in a number, again, I’ve said it before, but a number of different types of licensure.

Yeah. So. My favorite thing about AIC compared to other conferences is just the international nature of it. So I could say Argentina and Brazil, Japan. Um, that’s just people that I’ve met, and I’ve been doing this mostly. Right. You know? So- Right, right, right … so it’s been amazing just to, to see that and just, uh, the, the interest and, uh, you know, obviously it’ll come with its own challenges to take back to- Mm-hmm

the country and sort of build the ecosystem from scratch, because- Right … when you wanna learn how to assess function- Mm-hmm … then you’re gonna have to think about it. One of the conversations we had today was actually with a, uh, doctor that wants to bring functional medicine to Japan, and we had a great meeting with the, the team today.

Right. And I was just thinking about the fact that we don’t have to bring American functional medicine to Japan. Japanese functional medicine could actually have its own flavor- Right … its own ways of assessing function. Mm. And actually, I think maybe send something back in this direction. Completely. And so I, one of the things that I intend to do this year is to take a delegation of people from here over to Japan.

Oh. Because in the same way that, you know, I think a Japanese doctor might love a session from Michael Stone on doing an, an amazing physical. Mm-hmm. Like, there may be things that they could teach us about how we assess function without this lab test. Right. How do we restore function without this supplement?

Right. But actually to create a more, like, culturally cohesive delivery system for understanding the body through the, through the context of function. Right. Absolutely. Yeah. No question about that. We, if we shut ourselves off from learning what they’re doing- Yeah … and how we can improve and how we can, um, continue to grow, yeah.

And something’s working in public health there because everyone lives to 90 years old. Right, right. Right? Something’s working. So we wanted to learn about that. Yep, yep, yep. And it was interesting to see that the, the specific science of what’s happening here is- Mm-hmm … exciting and palatable to them, too, and it’s something- Yes

that they’re missing. Yeah. Which I thought was a, a really great, uh, great way of, of seeing the mutual value of what’s happening and a, and a pathway towards the emerging truth that is the way that the body works and how to heal it. Mm-hmm. Yeah, we’re getting there. There’s so many great speakers still to come, so I, you know, I know you talked with Gail earlier.

Yeah. Her talk’s gonna be amazing. It’s really gonna be powerful, and, uh, we have so many good people. Yeah. Well, it’s a, a great thing. And I, I guess the last thing I wanna, wanna share, I, I witnessed something yesterday that I didn’t think I’d witness. I, I think I’d shared with you before that when I went to the Mexican Association of, uh, Lifestyle Medicine, that the, the conference was the medicine, in that when they played the music in between the sessions, people danced like it was the party on Saturday night, but at 9:00 in the morning.

And- I, I said to Gita yesterday when I was interviewing her that however she set it up, she achieved that- Well, she- And it was s- you know, the energy was really palpable in, in getting people to sort of be in the medicine. Yes. And I felt like that was good because when it had been tried at previous times, it was a little bit stiff, I would say.

Yeah, right. And, and we were ready to experience it, yeah. You really want to interact, right? Yeah, no, I think it, it was such a beautiful way- Yeah … to start. It was a really good way. She was amazing. Yeah, I got a lot of it. We were so excited about her coming. Yeah. Well, look, this has been a wonderful experience so far, and I’m grateful for the opportunity.

You know, we’ve been limited over the last 10 years to a show, right? A show that we made that was an hour, and we’d speak to three people and a few other people. Right. This is wonderful because I think we’re able to capture much broader and richer experience of what’s happening here. Mm-hmm. I hope this is something we can do again.

I hope so, too, and this is amazing. Thank you. I, I mean, you’re loving it, right? Yeah, I’m loving it. Yeah. I’ve got a good spot, and, uh, there’s a lot of action here today, but I hear the AI is unbelievably good at getting out of the background noise- That’s right … so you can hear us very well. A good way to use AI.

Exactly. I like it. Thank you, Amy. Great. Thank you so much, James. All right. So we are here asking practitioners about their practitioner journeys, and the reason why is because Journeys is a new product from Fullscript. Journeys allows you to set up your own lab offerings as the top of the funnel, give the patients what they want.

They wanna know about themselves, and it’s the easiest way to bring them into your practice. We have all types of practices from across the country that are building their own unique lab panels for their own unique practices, selling them to their community, and acting as a great funnel into their practice.

This is a massive innovation. I think this will accelerate the evolution of medicine. You can go to goevomed.com/journeys to find out more. Set up your own journeys in half an hour, and transform the health of your community. Go get ’em. So that was the podcast. What an epic session. Thank you so much for tuning in to The Evolution of Medicine podcast.

We will be back again next week, and thanks so much for tuning in, and we’ll see you next time.

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